Services

There is no louder sound on radio than the sound of silence. It’s the worst nightmare of any radio presenter when it all goes quiet. However, in radio advertising it…Read more

Often the key to a successful radio ad is to grab the listener’s attention within the first 5 seconds. Be interesting. Ears will be drawn to your ad if you do…Read more

The best scripts have few words. There’s nothing worse than listening to an actor trip over their lines as they struggle to complete the ad on time. The goal is to write…Read more

Very often, sound design takes a back seat in the ad production. However, the campaign from Dublin Airport Parking is a great example of sound production. In the 40 second…Read more

The AA have taken a fun and novel approach in highlighting one of the key benefits of their service. The voice-over starts off with a fun fact. ‘In Japan, you…Read more